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If outdoor sports is the most intimate contact and experience between humans and nature, then running is a self-cultivation. ISPO has been associated with running since 2011 and successively held the Beijing Winter Running Carnival, Running Test Area, and Running Theme Zone in China to promote the healthy development of the Chinese running sports market.
This year's ISPO Beijing Winter Show was further enriched in scale and content through cooperation with authoritative running media, running clubs, running events and other partners.
Gather 28 top professional running equipment brands, over 100 new running products
Organize more than 10 professional event sharing activities and 20 hours of professional training courses
Four-day exhibition running area attracts more than 21 professional groups and 3,000 professional runners
What new products will be brought to the running area of ​​the ISPO Shanghai Summer Fair in July this year?
The coolest new appearance
The brand's infinite passion and anticipation for the running area of ​​ISPO Shanghai Summer Show will be presented with the newest coolest new season, including 2XU, AFTERSHOKZ, CAMELBAK, EGOMAN, LP, NATHAN, NALGENE, NEWLINE, SKINS, SWIX, TECNICA, ZERO RUNNER and so on.
Multi-module experiential shop marketing
Fitness training courses, running retail stores, sports and healthy eating, and a one-stop multi-dimensional retail combination will bring a new consumer experience. How do retail physical stores stand out from the tide of closing?
Themed multi-brand running shop
The unique theme-building multi-brand running shop brings more perspectives to experiential product marketing methods. The sales brands and products are more diverse, the coverage of the crowd is more abundant, and one-stop meets the needs of runners.
Running Sports Injury Prevention and Rehabilitation
With the increasing popularity of running sports, running groups have expanded rapidly and sports injuries have plagued runners. How to prevent sports injuries caused by running? How to recover after unavoidable injuries? ISPO SHANGHAI will present a special forum, which will be started by professional sports medical institutions.
Full coverage of running subdivisions
When running has gradually become a kind of sports lifestyle, consumers are increasingly seeking more types of running. How to provide consumers with different levels of demand to provide a comprehensive range of products? Go to the running area to find the answer!
Leading a new trend of smart fitness
When the wearable device is swept by cyclones, consumer demand is no longer limited to the device itself, but more attention is paid to fitness data and the interaction with fitness training. How can brands use this trend? The running zone will use smart fitness and outdoor fitness. Sports organic interaction, clever integration of smart fitness products, small equipment, wearable devices and fitness cloud service display.
Come to ISPO to see more
In order to meet the summer market demand of China's sports industry, on July 24, 2015, the ISPO SHANGHAI Asian Sporting Goods and Fashion Show was grandly held at the Shanghai New International Expo Center to position and promote the sports lifestyle, promote the sustained and steady growth of the industry, and further strengthen the outdoor advantages. At the same time, the summer collection of sports trends, urban fitness, water sports, tourism services and other new products, detonated the next season's sports trend index!
Focus on 2015 ISPO Asian Sporting Goods and Fashion Show Running Area
Focus on 2015 ISPO Asia Sporting Goods and Fashion Show Running Area Date:2015-05-25 10:46