According to relevant data, in recent years, custom homes have developed at a high speed with an annual growth rate of more than 30%. More and more companies have joined and competition has increased. With the development of the custom home industry, the debate about who will dominate the home market for customization and finished products is even more intense. So, how do you interpret the big coffee for this question? "Full house custom VS finished products" See how the home industry big coffee how to interpret? (Photo Source Network) Silicone Foldable Water Bottle Silicone Foldable Water Bottle is made of food grade silica gel, safe, environment-friendly, non-toxic and healthy, long service life and light weight. Silicone Foldable Water Bottle,Solid Color Silicone Bottle,Foldable Sports Drinking Bottle,Silicone Outdoor Sport Water Bottle Ningbo Auland International Co.,Ltd. , https://www.sellerbottle.com
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"Full house custom VS finished products" See how the home industry big coffee how to interpret
Huang Jingmei, Executive Secretary of the China Interior Decoration Association Art Committee
Focusing on life and people's customization is not a long-term solution
Through the delicate service, there are many different products and furniture in one space. I think that the whole home industry should think about how to study life and people themselves. Don't always study the concept of this form and customization. This is how I have been working in industry associations, including my own experience in furnishings. I feel that as long as we cultivate enough, the task of the designer is very heavy. The person who makes the product must make the function and quality better and better, how to reduce the cost, let the ordinary people buy the product that is beautiful and good, and the price is good enough. This is the part we need to study.
Cheng Hao, Executive Deputy Secretary General of Shanghai Furniture Industry Association:
Finished furniture and custom furniture should complement each other
Regarding custom furniture, finished furniture, my view is that there is an intersection between the custom furniture and the finished furniture. There is no complete splitting. Only one of them is a pseudo-proposition. There are also finished furniture with very high standardization in custom furniture, and the custom furniture in the narrow sense is often dominated by panel furniture. But the needs of consumers must be a variety of types of furniture products. Therefore, in the future, the types and methods of customized furniture will continue to be enriched and evolved, and there are also many aspects in the finished furniture that can be personalized for consumers. For example, the fabric, style, especially color, size of the product, etc., are all manifestations of personalization. In general, the market and consumption are constantly upgrading and developing, and the furniture product supply market will certainly develop with it, and it will become more and more diversified and diversified. It is foreseeable that with the introduction of more new materials and new technologies, the boundaries between finished furniture and custom furniture will become increasingly blurred.
Fan Yi, Chairman of Ai Ruisi:
For finished products and custom companies, they should choose according to their own positioning.
The furniture industry is now a gathering of experts, because there is such a huge market, so a lot of sales models and brand positioning. I know that the whole house customization in the past two years is a particularly hot topic in the industry, but I think that there will be people involved in various markets, the key is to look at the brand's own positioning. Ai Ruisi has always been based on the characteristics of design, fashion and leisure, adhering to the original Italian design, love at home, the concept of the world at home, serving our consumers. So Ayres will focus on the overall living room system and sleep system, giving the best products back to the consumer.
Li Hongyao, Vice President of the Federal Furniture Group:
I don't think anyone will have a broad space to dominate the market.
The federal has already covered the whole house customization, the federal whole house customization and the often said whole house customization. The core difference is that the federal can solve the function through the paint-free panel furniture, solve the taste with the shaped furniture, and solve the space taste with the appropriate accessories. This is related to the deep and rich product line of the federal government. In the future furniture market, I don't think anyone will dominate the market. The furniture industry is a relatively fragmented industry, but as long as we propose a personalized solution, whether it is custom or finished, I think there is a broad space.
Liu Hong, Vice President of Gujia Home:
Customization and finished products should complement each other's development
In the future home industry, is the whole house custom-made hegemony market, or is the finished product design stunned? It seems that a choice is actually integrated. Whole house customization is a new branch derived from the home industry that combines individual needs with the actual living environment. And the finished product design has more design concepts in it. From the perspective of future development, it should be both indispensable. Because the consumer's demand for the product will not come out of nowhere, he may get a lot of inspiration from the finished product design, and then use the finished product design as a blueprint when describing the custom home. Therefore, I think that the two should complement each other's development. There is no such thing as the whole house customization, and the finished product design is gone. The finished product design will still have room for him to shine.
Hemand CEO Zhang Zhihua:
Whole house customization will become a trend in the future
From the perspective of Hermand, because we have been doing the cabinet industry for ten years, we are very understanding of the products, the habits of Chinese consumers, and the advantages of German foundries. I think that within three years, we will still focus on our segmentation industry, we have to do it thoroughly. Of course, in terms of long-term development, because the concept of home is integrated, including cabinets, furniture, bathroom, all the concept of whole house customization, may also be a deep integration trend in the future. But from the current stage, we are still focused on doing our own things, we still adhere to the spirit of a German craftsman. We work hard to build and polish our own position as a leader in a sub-sector.